How to Irritate Legit Beta Testers

I can’t stand when companies dangle a carrot out to their beta testers. “Promote-our-thing-that-you-don’t-know-anything-about-yet-and-we’ll-let-you-in-earrrrly!”  Yeah.  No.  How about you read the e-mail addresses of the people signing up for your beta, check them out and then if they look legit and like someone who might be an early adopter, influencer or someone who can REALLY help test out your product, invite them? Asking someone to promote your wares before they even know what it is, for the chance to get “bumped up in the...

Young Entrepreneur? Why You Want to List...

When I stumbled across an article about Pete Cashmore on Business on Main, I realized that he had quite a bit of solid advice for a young entrepreneur. Before I get to that advice, let me first introduce Pete to you… you know, in case you’ve been living under some giant boulder of a rock. This intro is taken from the Business on Main interview with Pete himself: Pete Cashmore carries a quiet sense of urgency wherever he goes, despite his easygoing demeanor. As founder of the influential technology blog Mashable, the 25-year-old has been labeled everything...

Walking the Runway with @CrystalLight

As you read this, I’m getting ready to fly to Toronto with Willow for the Crystal Light Canada purse challenge.  Crystal Light has challenged designers to create purses that represent the Crystal Light brand and we (I’ll get to who the ‘we’ is in a moment) get to come to Toronto to strut our stuff down a runway! I am SO looking forward to the next few days as I get to meet six other amazing social media ladies who are interesting as they are style savvy.  The other ladies are Anita Sharma, Valerie Stachurski, Karla Moy, Cammi Pham, Lisa...

The 30 Essential Entrepreneur Resources ...

As entrepreneurs, we strive to find the absolute best resources for use in our businesses.  When I came across the blog post, “The 25 Essential Entrepreneur Resources“, I knew that I had a few of my own to add.  Here is my shortened list of five essential entrepreneur resources (you can read the other 25 over at the Business on Main website!) Young Entrepreneur Council - While I may be biased because I am a contributing member to the YEC, this site truly is one of my top resources for entrepreneurs.  Don’t let the “young” part fool...

How to Launch an iPhone / iPad App with ...

This is the third post in our series on how to launch an iPhone / iPad app. This time, we’re interviewing the studio behind HuddleBoard!  Make sure to read the interview and check out their site as well as their app! 1. What is the name of the app you’ve launched / re-released and tell us a bit about it? HuddleBoard is the sports playbook for the tablet era. It allows players, coaches and Strategists to draw and animate game plays for a variety of sports, including soccer, football, hockey, basketball and baseball. 2. How long, from start to finish, did the...